Sarah is Tandem Senior Living Advisor’s Digital Project Manager, bringing with her over a decade of hands-on experience in digital marketing, paid media strategy, and creative project execution. She has led high-performing campaigns across industries—from agriculture, aviation, home improvement to fashion and nonprofit advocacy. At Tandem, she keeps digital initiatives on track and aligned with brand goals, managing timelines, deliverables, and the occasional inbox fire drill. Her previous roles include managing multi-million-dollar advertising budgets and launching data-driven campaigns for nationally recognized brands. Sarah holds a reputation for being the calm in the chaos, the voice of reason in strategy meetings, and the unofficial team translator of “what the client actually meant.” Her hidden superpower? Spotting a typo in any deck within 0.3 seconds.
Great marketing doesn’t have to be loud—it just has to be clear, consistent, and built on real understanding. I believe in strategy with purpose, communication without fluff, and never saying “synergy” unless I’m being sarcastic.
I’m here to make things easier—for the team, for the client, and for the end user. My goal is to help Tandem’s partners reach their audiences with clarity and confidence, all while keeping projects organized, moving, and making sure no deadline dies in vain.
- Wi-Fi (let’s be real)
- My two Boston Terriers (for the chaos)
- Coffee on tap. Because survival, obviously.